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Insight for Digital Media
What it is
Skytide Insight for Digital Media is a hosted service that quite literally "shows you the money."
It allows you to precisely identify the net profit or loss from every digital asset. So you can know exactly what's delivering the highest profits and do more of it!
Only Skytide Insight for Digital Media can reveal the net profit or loss from every digital asset, because it alone can measure and correlate all the relevant factors that affect profitability:
- Viewer Engagement
- Quality of Service
- Advertising Revenues
Skytide supports the following data formats:
| Media Server Logs | Ad Insertion Logs | CDN Logs | Video Player Activity | Databases |
|---|---|---|---|---|
| Apple QuickTime | DoubleClick (DART) | Akamai | Adobe Flash | JDBC |
| Microsoft Windows Media | Atlas Solutions | Limelight | Adobe Strobe | Microsoft SQL |
| Microsoft Silverlight Media | Level3 | Open Video Player (OVP) | IBM DB2 | |
| Adobe Flash | EdgeCast | Oracle | ||
| RealNetworks RealServer | CDNetworks | Cloudscape | ||
| Apache HTTP Server | Sybase | |||
| Squid HTTP Logs | ||||
| MP3 (Shoutcast) |
Who needs it
You need Skytide Insight for Digital Media if:
- You've got P&L responsibility at a digital media company
- You're getting squeezed by falling CPM's and rising streaming costs
- You need to increase profits this quarter!
Why it's better
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See the whole picture:Only Skytide can process the massive amounts of data from multiple data sources that are needed for a complete view of your P&L. |
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Easy to implement:Skytide is a hosted, out-of-the-box solution, so it's fast and easy to deploy. |
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Manage profits in near real-time:With Skytide, you can view the net profitability for every digital asset within about an hour of an event being logged. |
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Ad hoc analysis:Creating custom reports with Skytide is as easy as drag & drop. Quickly generate dynamic queries; no need to hassle with data warehousing. |
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Stable platform technology:Digital Media is built on top of Skytide's renowned platform. So you get the convenience of software-as-a-service and the reliability and scalability of a proven platform. |
