Skytide Analytical Platform™
Case Studies |
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Science & Art Museum |
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“The fact that Skytide can absorb extremely high volumes of diverse data formats, and be adaptable to a variety of arbitrary data fields (which change as the type of streaming media log changes), makes it very attractive for our needs.” |
| Description |
- A popular non-profit educational organization delivers video content (streaming & downloadable), to global website visitors and members.
- Analytics & reporting needed to demonstrate content impact to increase sponsorships, grants, and to improve the user experience in accessing online programming.
- Log analytics tools couldn’t keep pace with the high volume of log file data, and web analytics solutions couldn’t understand log files at all.
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| Need |
- Needed analytics and timely reporting to quantify content usage, ad viewership, and content impact to increase ad revenue.
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| Challenge |
- Web analytics solutions couldn’t work with streaming media, and BI solutions were too slow, inflexible and expensive.
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| Skytide Solutions |
- Skytide connects to individual media servers (Flash, QuickTime & Windows Media), and is able to handle the extremely high volumes of diverse data formats.
- Delivers continuously-updated reports on content usage via a web portal, including:
- Average viewing time
- Total requests per program, over time
- Client information (platform, version, Language, CPU, etc.)
- Types of media accessed
- Peak traffic times
- Peak simultaneous viewers
- Errors
- Bandwidth usage over time, per program
- Allows easy, fast creation of ad-hoc reports and queries using the Skytide Designer.
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| Analytics & Reporting |
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Related Resources |
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Put Skytide to Work for You
Discover how the Skytide Analytical Platform™ can work to uncover insights about your online media and content. Contact us today at info@skytide.com or 1.650.292.1900.
